3D Creativity: Real & Virtual Justin Magee, Snr. Lecturer, School of Creative Arts

Weekly

schedule

Studio MF116 (Lecturer)

Mondays 09:15 - 12:05

Lab MF116 (Demonstrator)

Tuesdays 13:15-16:45

Week 1

09:15 Introduction to module structure + e-learning support

09:30 Introduction of micro projects

09:45  Introduction to Major Project Brief (read project brief)

10:00 What is 3D imaging and 3D design? (group work)
10:30 Lecture on 3D design
10:45 Introduction to product design- Portfolio show (open discussion)
11:15 Introduction to 3D Digital Modelling- 3DSMAX

Must Buy (bring to class): for week 2

• Buy USB2 Flash Drive and/or external HD
• Buy A3 marker pad, biro, blue pencil + selection of good quality colour pencils AND/OR Buy super sculpey clay e.g. Polymer Clay pit
• Buy a black A4 hard back sketch book
• Buy a tape measure and steel ruler
• Project folder A3 see example

Task List for week 3: Design Context

• Select project Brief
• Get used to the 3DMAX interface
• Bring in Sketch book and Pen/pencils for speed drawing

Prepare a short presentation for project brief for a casual open discussion in week 2- This will involve random presentations (Designer Roulette) from individuals in class, so ensure you attend and have the work completed. Work should take the form of visual imagery carefully stuck into an A4 hardback boklet and/or photographs or examples of physical props.

These classes are selected to assist you in completing the 3D modelling tasks set each week. The tutorials which you must complete form part of your coursework submission.

Getting used to 3DMax interface, building basic shapes and navigating the viewports

3D Digital modelling demonstration (Mark Qiunn)

Week 2

ATTEND MQ213 (Foyle Arts Building) for this week.

09:15 Speed drg class- 45 mins

10:30 Go to Room MF116

Lecture/ seminar on visual imaging

Selection of shapes and email to J Magee

11:15 3D Digital Modelling: Primitive Modelling

Task list: for week 3:

• Major project Design context (see week 1)
• 3D MAX Tutorials complete
• Visual Imaging sketchbooks or sketch models (30 pages / examples)

3D Digital modelling demonstration (Mark Qiunn)

Modelling with primitives

Week 3

09:15 Designer Roulette: Selected students to present project brief context

10:00 Visual imaging group seminars. Discuss each others proposals in terms of effectiveness and identify associated  visual imaging attributes.

11:00 3D Digital Modelling: Surface modelling

Task list: for week 4:

• 3D MAX Tutorials complete
• Visual Imaging sketchbooks or sketch models (30 pages / examples)

3D Digital modelling demonstration (Mark Qiunn)

Modelling with splines and patches

Week 4

ATTEND MQ213 (Foyle Arts Building) for this week.

Brainstorming techniques

09:15 Brainstorming lecture

10:00 Studio workshop involving BDes and BSc students

Supporting material

1. Creative thinking 1 - Association methods and Creative thinking 2 – Creative confrontation methods
2. 2 hour studio workshop in brainstorming

 NB See support material for Low Polygon modelling

Task list: for week 5:

• 3D MAX Tutorials complete
• Visual Imaging Deliverables (upload on web space)

3D Digital modelling demonstration (Mark Qiunn)

Low polygon modelling & NURMS Modelling

Week 5

09:15 Review of Visual Imaging- Designer Roulette presentations.

10:00 3D Form and the Golden Ratio Lecture

10:30 Transitional Form Brief

10:45 Photoshop Rendering Guest Lecture (Ryan Magee)

 NB See support material for Lighting and rendering

Task list: for week 6:

• 3D MAX Tutorials complete
• Transitional Form sketch books and sketch models

3D Digital modelling demonstration (Mark Qiunn)

Lighting effects and rendering

Photoshop Demonstration (Ryan Magee)

Week 6

ATTEND MQ213 (Foyle Arts Building) for this week.

09:15 Tutorial/ seminars on transitional forms (Bring in sketch books/ sketch models and 3D digital model print outs)

10:00 Quick rendering demo

10:15 Tutorial/ seminars on transitional forms (Bring in sketch books/ sketch models and 3D digital model print outs)

11:30 Clay modelling demo (1 hour)

12:00 3D scanning demo

12:30 finish today

NB See support material for Texture Mapping 

Task list: for week 7:

• 3D MAX Tutorials complete
• Transitional form and Visual Imaging Deliverables for Critique (also upload to web space)

3D Digital modelling demonstration (Mark Qiunn)

 Texture Mapping

Week 7

ATTEND MQ213 (Foyle Arts Building) for this week.

09:15 Transitional Form AND Visual Imaging Critique 10% of Final marks

Prepare a 5 min multimedia presentation which includes examples of sketchwork (scanned) and any 3D sketch models which have assisted you in developing your projects. Show the 3 final visual imaging computer models describing the rationale used to achieve the visual effect. Show the final transitional form using digital modelling and describe how you have captured its theme with form.

Task list: for week 8:

• 3D MAX Tutorials complete
• Major Project Design Context- consolidate and document conceptual thoughts addressing the design challenge. Come to class bringing sketch work and visual inspiration (A4 sketch books)

3D Digital modelling demonstration (Mark Qiunn)

Week 8

Major Brief starts: C9TV Sting

09:15 Major project recap

09:30 Project Groups: theme brainstorming bringing individual context ideas into consistent group scenario

11:30 Group feedback presentation - general idea proposals

Task list: for week 9:

 3D Digital modelling demonstration (Mark Qiunn)

Week 9

Design Concept Critique: 10% of Final marks

09:15 Power point presentation for Design Context and concept showing findings and work in progress see Deliverables 1 & 2 for C9TV

Task list: for week 10:

·         Start 3D digital modelling and texture mapping for propos or character within your scene for Major Brief

3D Digital modelling demonstration (Mark Qiunn)

Photoshop Demonstration (Ryan Magee)

Week 10

Design Development tutorials

09:15 Tutorials / Seminars towards final implementation (Bring in sketch work and Digital modelling work completed to date)

11:15 Digital Animation: Introduction to animation

All 3DMax tutorials to be submitted on line

 Task list: for week 11:

• Continue developing the 3D content
• Prepare story board narrative for animated short

3D Digital modelling demonstration (Mark Qiunn)

Animation

Week 11

Easter Vacation

Week 12

Easter Vacation

Week 13

Design Development tutorials

09:15 Tutorials / Seminars towards final implementation (Bring in sketch work and Digital modelling work completed to date)

11:15 3DMax Animation continued

Task list: for week 14:

• Prepare for Design Development Critique (see project deliverables 3)

3D Digital modelling demonstration (Mark Qiunn)

Animation

Photoshop Demonstration (Ryan Magee)

Week 14

Design Development critique: 20%

see Deliverables 3 for C9TV-Sting and D&AD Briefs

There will have 5 mins each to present, using multimedia and props. Describe the rationale behind your concept. Cleary show evidence of 3D modelling work towards your final submission.

Feedback will be provided in preparation for your final submission.

3D Digital modelling demonstration (Mark Qiunn)

Photoshop Demonstration (Ryan Magee)

Final

May 14th

Design Implementation Assessment

This will be by submission of work

All work will be assessed by presentation and CD submission. Assessment times and details to follow.

Work must be presented within a professional portfolio case. All sketch books should be neatly bound.

I look forward to seeing the results of your hard work throughout the semester. Best of Luck.

Critique onThursday May 14th in room MQ213. Non-submission will result in  0%.